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AI Insights · Timothy · July 2025

Top 5 Fidget Toys Games on Android in the US: Q2 2025

Explore the performance trends of the top 5 fidget toys games on Android in the US during Q2 2025, including downloads, revenue, and active users.

Top 5 Fidget Toys Games on Android in the US: Q2 2025

In the second quarter of 2025, the fidget toys games category saw varied performance across the top applications on the Android platform in the United States. According to data from Sensor Tower, these apps demonstrated unique trends in downloads, revenue, and active users.

Bead Toy ASMR from Upperpik Games began the quarter with a peak weekly revenue of around $1K, which gradually declined to approximately $207 by the end of June. Weekly downloads saw a significant drop from over 4K to less than 500 in mid-May, before a slight recovery to 1.6K at the quarter’s end. Active users remained relatively stable, fluctuating between 16K and 18K throughout the period.

Pixel Demolish by Rollic Games experienced a substantial increase in weekly downloads, starting from zero and reaching over 12K by early June. This growth was mirrored in active users, which surged from 25K to 142K by the end of the quarter. Revenue also saw a rising trend, peaking at around $408 in late June.

Rolling ASMR maintained a consistent active user base, starting at 12K and ending just below 10K. Revenue was modest, peaking at $261 but fluctuating throughout the quarter, with a notable dip to zero in early June.

The Antistress relaxing toy game by XGAME STUDIO saw weekly downloads peak at approximately 20K in mid-May. Although revenue remained low, peaking at $56, active users consistently hovered around 20K to 33K, showing a stable engagement.

Lastly, Automatoys had minimal activity with no significant changes in downloads, but revenue showed minor fluctuations, peaking at $46 at the end of June.

These insights from Sensor Tower highlight the dynamic nature of the fidget toys games market, offering a glimpse into user engagement and financial performance across different apps.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025